Project

San Miguel Special

Beer tap design for San Miguel Especial, combining iconic presence, operational functionality, and a recognizable formal solution within the point of sale.

Product design project developed in the context of INNOU for San Miguel Especial. The goal was to create a distinctive beer tap capable of working as a strong brand element within hospitality environments, while remaining practical for daily use.

The proposal is based on a clean, vertical and recognizable silhouette, with an elliptical geometry that changes visually depending on the viewing angle. The perimeter lighting reinforces the perception of quality and turns the tap into a visible object within the space, without making the solution unnecessarily complex.

From a technical perspective, the project brings together formal design, manufacturing feasibility, maintenance and user experience. The integration of solid materials in the front cover and the interchangeable housing system provide a functional and distinctive solution for a product designed for intensive use.

Key competencies

Product design · Retail design · 3D modelling · Formal development · Prototyping · Brand-oriented product design